See how your brand shows up across Instagram, TikTok and YouTube. Okou reviews the available public evidence, compares your message and content, and turns the findings into a practical plan for your team or client.
Build your brand audit request
Your audit runs in Okou after sign-in and uses credits. Public data availability varies; you can add account exports there.Run my audit in Okou
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What is an AI social media audit?
An AI social media audit reviews how a brand presents itself across its accounts. It connects the profile promise, recent content and calls to action, then explains which changes the available evidence supports.
This tool is for a brand-wide review. Use the Instagram or TikTok profile analyzer for a single account, or the influencer profile audit to evaluate one creator against a campaign brief. Cross-platform totals are not directly comparable, so each platform keeps its own metrics and definitions.
How to audit your social media accounts with AI
Start with a business question and finish with changes you can test.
01
Choose the accounts and goal
Add public URLs, the audience you want to reach and a common date window. Include authorized exports in Okou when private metrics matter.
02
Review the evidence
Check which posts were accessible, the actual sample and the source links behind each observation.
03
Put the findings to work
Review the client summary and prioritize three content tests with a measurement plan for each.
What does the social media audit cover?
One brand-level conclusion, with the evidence for each account kept separate.
Positioning and audience
Compare what the profiles promise, who the content speaks to and where the message becomes unclear.
Content and calls to action
Identify repeated themes, format choices and opportunities to give interested readers a useful next step.
A practical test plan
Turn supported findings into content tests, owners and proposed measures without presenting hypotheses as results.
How to turn an audit into client reporting
Keep the same accounts, definitions and review structure for the next period. Compare changes only when the evidence is comparable.
Start with public Instagram, TikTok or YouTube accounts for the same brand. Access depends on what can be retrieved. Add your own exports in Okou when you need authorized first-party metrics.
How is this different from a profile analyzer?
A profile analyzer focuses on one account. This audit compares a brand's positioning, content and next steps across accounts while keeping each platform's metrics separate.
Can AI see private reach or audience demographics?
Public posts do not establish private reach, saves, demographics, leads or revenue. Those fields remain unknown unless you supply authorized account data.
Will it publish the recommended changes?
The audit produces findings and drafts for review. Publishing, outreach and recurring runs are separate actions you choose later.
Is the social media audit free?
You can read the worked example and prepare a request without an account. Running your own AI audit opens in Okou after sign-in and uses credits.
